How NIL is Changing Women's Athletics

Within weeks of introducing NIL—or name, image and likeness—into college athletics in the summer of 2021, companies began swarming the top athletes with endorsements.Within months, athletes started pulling in 5-figure deals—a number that has snowballed since.

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Wharton Women
Gender Financial Gap

Women trail men when it comes to financial literacy and confidence. According to a report from Merrill Lynch, 61% of women prefer to discuss their own death over money.

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Economics of Stanley Cup

Another year, another new water bottle trend, but this one is a bit different. By now, everyone at least knows of the Stanley cup. The metal brightly colored water bottle with a handle, a straw, and sometimes charms has graced the hands of many youth and adults across the nation.

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Wharton Women
WSJ x Finance: Applying Financial Expertise to the Nonprofit Sector

Consulting. Investment Banking. Private Equity. The culture at Wharton often makes it appear as if these are the only possible career paths for business students to pursue. We live in a community where financial jargon is used as part of everyday language ,our peers regularly discuss going to superdays, and submitting weekly  for the top consulting and IB firms is the norm. 

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Wharton Women
The Next Generation of Women: An Opportunity from the Great Wealth Transfer

The “Great wealth transfer” is looming just around the corner! The great wealth transfer refers to the concept of boomers or older generations passing on their wealth to the younger generations. It is expected that by 2045, $84 trillion in wealth will be transferred across the generations. A lot of the wealth will be transferred to women as the gender gap within workspaces reduces. How will this impact our future?

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WSJ x Finance: Is “Asking” Hard?: Women in Negotiations

Have you ever been afraid to raise your hand? Are you scared to tell your male boss something at an internship? Or even advocate for yourself? Most women have been in that position. Due to their long-lasting history and societal limitations, women are quoted to be “frail,” “hesitant,” and sometimes even “inferior.” Because of this, women follow a long tradition of not wanting to be bothersome, which inhibits our empowerment.

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The Reality Beyond the Tracks: F1 in Bahrain

Formula 1, the pinnacle of motorsport, delivers around 20 races worldwide each year. Fans around the world gather to watch in their free time; in a world full of turmoil, wholesome fun built on the concept of fair play makes competitive sports an appealing source of entertainment. However, there exists a darker, more insidious phenomenon that often goes unnoticed - sportwashing.

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Wharton Women
Economics of a Potential TikTok Ban

Yes, it could happen this time. After a failed attempt by Trump in 2020, TikTok could be banned in the U.S after a bipartisan bill passed in the House on March 13th. While many are concerned with the precedent the ban would set and the immediate impact of ‘not being able to scroll on their FYP,’ it’s also important to note the economical impact of a ban of the social media giant.

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Beyond Price Tags and Prestige: Decoding the Economics of Luxury Fashion

From the catwalks of Paris to the storefronts of Fifth Avenue, the extravagant world of luxury fashion is renowned and revered. Whether it be Chanel, Louis Vuitton, or Dior, consumers worldwide buy from these esteemed brands. However, the world of luxury fashion is more than merely glamour and style — it’s a finely tuned economic ecosystem that drives each brand’s allure, exclusivity, and profitability.

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The Economics of Spring Break

As your Instagram feed gets showered with pictures from the DR, Costa Rica, Mexico, and many other warm vacation spots, the question of how this money invested in spring break affects the global economy might come to mind.

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Unveiling the True Power of Influencer Marketing

In today's social-media-connected world, platforms like TikTok and Instagram greatly influence consumer behavior. Therefore, capitalizing on the power of influencers has become a marketing strategy many companies, particularly those selling new and lesser-known products, use. The idea of influencer marketing has revolutionized the way businesses market their brands, with endorsements from popular figures driving significant sales and brand recognition.

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Is ESG Really What It Is?

ESG is a common term that has risen in the financial world. Standing for Environmental, Social, and Governance is a non-financial indicator that evaluates a company's commitment to environmental sustainability, social responsibility, and strong governance practices. So, many equate ESG to financial activism and sustainability. But some question: does it really?

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Four Women-Owned Business You Can Shop at this Holiday Season

The holiday season is the most important time of year for small businesses. For half of small businesses, holiday sales make up 25% of their annual revenue. Many of these businesses are still recovering from COVID, making this holiday season even more important. Here are some of my favorite small, women-owned businesses that I’ve come across in my research.

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Wharton Women
A Summer with Girls Who Invest

From a professional standpoint, this past summer was the best summer of my life, and I owe it all to Girls Who Invest (GWI). As a sophomore, I remember being thrown into the world of recruiting and not really knowing where to start.

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